Title: Designing Enterprise Supply Chains for an Increasingly Turbulent Operating Environment
Date: Friday, July 29, 2016 16:00 PM
Time: 16:00 PM Show in My Time Zone
Timezone: (GMT+08:00) Kuala Lumpur, Singapore
Duration: 90 minutes

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Have you designed more than one supply chain (pathway) to this customer base? *
Do you use S&OP processes and technology to drive your supply chain(s)? *
Have you segmented your customer base recently? *
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Contact Us

Ms. Ailison Cheng
+86 21 36397572 – 803

We will Cover

> Why 'one-size-fits-all' is flawed;
> In search of new underlying principles;
> The Dynamic Alignment™ model and the new multiple supply chain design;
> How to assess customers’ expectations and corresponding buying behaviours;
> Developing corresponding value propositions and operational strategies;
> Implications for the types of internal capabilities that are essential in the new model;
> Organisation design and IT implications;


Dr John Gattorna
B.E. (Melb); MBA (Monash); PhD (Cranfield)

John Gattorna has spent a lifetime working in and around supply chains, in many different capacities – line executive, researcher, consultant/adviser, teacher and author. He is passionate about the subject – some might say obsessive.


--- Yoram (Jerry) Wind, The Lauder Professor of Marketing, The Wharton School, University of Pennsylvannia, USA.

--- Ron Woodward, Manufacturing, Engineering and Global Operations Director, Strategic Change and Risk Management, Dow Corning Corporation, USA.

--- Paul W. I. Bradley, Chairman and CEO, Caprica International, Singapore.